Brands
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I’m Alan Fierro. Plancha is my project to share what it actually feels like to be in the places I shoot. I work in a cinematic style built on natural light and editorial composition, and I collaborate with brands, hospitality and curated experiences that share a sense of wonder.
My audience is people into travel, outdoor and lifestyle who are planning their next trip.
A mostly Mexican (86%), young adult audience: 82% are between 18 and 34. A direct match for travel, outdoor and lifestyle brands in Mexico.
Custom project
Paid production defined by your brand: editorial, campaign, launch or any brief. Quoted by scope, days and deliverables.
Experience based
I cover your experience, stay or product in exchange for editorial content for my feed.
Coverage
Full documentation of an experience, opening or launch: photo, video and an after movie.
Ambassador
An ongoing relationship: recurring content and your brand present in my stories over time.
Half day
- Up to 4 hours in one location
- 30 to 50 edited photos in high resolution
- Delivery in 5 business days
- 1 round of edits
- Digital use license, 1 year
Full day
- Up to 8 hours, several locations
- 80 to 120 edited photos plus behind the scenes
- 1 vertical reel, 30 seconds
- Delivery in 7 business days
- 2 rounds of edits
- Digital and print license, 1 year
Multi day
- 3 to 5 shoot days plus preproduction
- 150+ edited photos, the full story
- 2 vertical reels and 1 horizontal 60 second film
- Delivery in 14 business days
- 3 rounds of edits and an edit call
- Global license, 2 years, unlimited use
| Add-on | What it is |
|---|---|
| Extra vertical reel | 15 to 60 seconds with music and Plancha color |
| Horizontal film, 60 s | Cinematic 4K with a visual script and color |
| Drone photography | Permitted locations only, with DGAC permits |
| Advanced retouching | Skin, composites, removing elements |
| Express delivery | Half the timeline, depending on workload |
| Extended license | Unlimited use plus resale (stock) |
Brief
Tell me the project, dates and where it happens.
Proposal
A written quote with every line item, sent within 48 hours.
Booking
A 50% deposit locks the dates.
Shoot
Outside Mexico City, travel and lodging are covered by the brand.
Delivery
Everything lands in your portal. The remaining 50% is due on delivery.